편백족

편백족 (Pyon Baek Jocg)

밥은 가격이 저렴한 편의점에서 먹으면서

옷이나 신발 등 사치품은 백화점에서 사는 모순된 혹은 현명한 사람들을 지칭하는 말

A term referring to contradictory or wise people who eat cheap meals at convenience stores, but buy luxury items such as clothes and shoes at department stores.

편 편의점 (Pyeon Ui Jeoum) convenience store

백 백화점 (Baek Hwa Jeoum) department store 

족 그런 사람들 부류 (Jocg) "족 Jocg" is a suffix that adds the meaning of 'ethnic group', and it is also a suffix that is attached to a specific word to add the meaning of a group of people or things with certain characteristics or a person or thing belonging to that group'.

The 편백 나무 (Pyon Baek Na moo) "cypress" tree is often used in a positive sense, such as in making a bathhouse because of its good fragrance, or as various furniture and interior wood materials in the house. Since the word 편백(Pyon Baek) "cypress" is very familiar to Koreans, the meaning of "편백족 (Pyon Baek Jocg)" is sometimes used in a positive sense.

Hinoki cypress (편백나무)

https://en.wikipedia.org/wiki/Chamaecyparis_obtusa